Web Content & Copywriting

Product Descriptions and Landing, About Us, Services, and Product Pages

How We Got So Hellbent

Hellbent Beauty is the brainchild of Kim and Bunny, a mother-daughter duo who share an obsession with lip gloss and a passion for time travel. Not the sci-fi kind (though that is cool too), but the kind where a color, word, or smell can teleport you back to your childhood, or 8th grade, or your first marriage, or the Trump presidency, or like two months ago when that one annoying meme was a thing while you had Covid.

You may not actually want to relive moments from your past, but here at Hellbe


Part curator, part caretaker, part keeper of keys, Insomnius lurks in the shadows of the lair bearing his name. Visitors catch glimpses of the sleep-starved artist now and then –– at work on a new piece for the collection, mopping up messes, restocking vending machines, or maybe tweaking the angles at which the artworks hang –– leaving clues about a past that keeps him up at night and fuels a ceaseless compulsion to depict a future he fears. His chronic exhaustion threatens his grasp on reality


Where night is day and woke is woke

Limited edition prints at insider pricing
Coming Soon To Kickstarter
Insomnius is a way of making and a way of seeing. A diagnosis and a cure. A change-making art brand named after the reclusive character steering its vision. He suffers from both perpetual exhaustion and a chronic compulsion to create.
His only respite from these two competing forces comes in the form of an ongoing invitation to explore perception itself.
Click to claim yours.

Web Design & Content, Grants, Curriculum

I write fiction, grants, blogs, curriculum, explainer videos, and copy & content for small business websites, including landing & about pages, product descriptions, and promotional copy.

When I'm not writing, I teach writing to kids and college students. As an educator, I develop curricular resources and blog about teaching, but as a freelancer, I mix it up. Canine bowel obstruction, Alaska, mental illness, and lip gloss have each starred in recent projects.

Check Cozy Ripples for my TV review

Services | San Francisco

Whether your dog struggles at home, at the park, or socializing with other pets, Heidi's Hund Haus will cover your needs. Browse our services to find the right training for you. Not sure what's best for you and your hound? Book a consultation for a training plan tailored to circumstances unique to you and your pup. Rates are $160 for 1.5 hour consult and $130 for 1 hour training session. Contact us for more information on playgroup sessions and boarding services.

Santa Cruz Flooring


Santa Cruz Flooring & Design is a family-run business committed to excellence. As one of the most reputed flooring services in Santa Cruz, we provide high-quality woodworking solutions and exceptional customer service at competitive prices.

Owner-operator, Jon Moreno has been perfecting floors since 1989. A master craftsman and designer, his passion is creating unique flooring, in both residential and commercial settings.

We strive to operate as ecologically and sustainably as possible. As a member of the Forest Stewardship Council, we value responsible management of the world’s forests and offer FSC products to interested customers.

Dog Training | Heidi's Hund Haus | San Francisco

Raised in small-town Nebraska, I grew up around livestock, and trace my kinship with animals to childhood. As a graduate student, I fled the feedlots for more humane pastures, relocating to San Francisco where I earned a Master's Degree in cultural anthropology, then worked as an NIH-funded researcher at UCSF. When the Great Recession of 2008 dried up most scholarly grants, I fell into dog walking as a temporary gig, but soon realized I’d stumbled onto a rewarding new career. Though humans are a

Social Media

Instagram, Facebook & Pinterest Copy & Graphics

Pinterest post to promote a blog

Pinterest ad to promote a curriculum product

Pinterest post to promote a blog

Pinterest post to promote a curriculum product